Wednesday, February 13, 2008

Breathe Fire

The company is trying to show the beer in an aggressive way and by doing that it shows the bottle of beer floating around, and pouring the beer into the cups in a fashionable way. The other part of the commercial is showing a male and a female on a date and the commercial is trying to show the affect of drinking the beer. The affect of drinking the beer is that you can breathe out fire.

The commercial is trying to persuade people to buy the product and its trying to say that the beer is so good that you can breathe our flames. It wants to advertise and make comedy out of the commercial because common sense is that you wont be able to breathe fire out of your mouth no matter what you drink.

The reinforcement of the commercial is that nothing happens to the guy when he burned up everything, and his date was all burned up, and so was her cat. The persuasive techniques were that he didn't really care about what happen to his date or cat. He still had the bottle of beer in his hand after he just burned everything to ashes.

Click To View Commercial !